Main Paper rakaburitswa mu elEconomicista, kambani huru yenhau dzezvemari muSpain
Munguva pfupi yapfuura, <
Ngatione kuti zvinotaurwa sei.
Nyaya yeMain Main Paper ( MP ) muenzaniso wekuvandudzwa kwechitoro chidiki chemumugwagwa kuita hombe muindasitiri yemabhuku ehofisi, uye inopawo muenzaniso kune vemabhizinesi vekuChina vari kunze kwenyika kuti vagadzire mabhizinesi avo.
The Economist inoti pakutanga MP yaimiririra "Multi Precio," zita rechinyakare rakapihwa kuzvitoro zvidiki zveChinese zvinosvika 100 yen. Pfungwa yezita iri yakatanga muna 2006, apo Chen Lian akadzokera kuSpain mushure mekudzidza zveinjiniya kuGermany. Aisada kugara nhaka chitoro chidiki chababa vake chemadhora zana muBarrio Pilar muMadrid, asi akatenga rori ndokurenda imba yekuchengetera zvinhu kuti aedze kutengesa zvinhu zvakawanda. Pakutanga, akaedza mamwe mabhizinesi, akadai semidziyo yemafoni (Locutorio) nezvinhu zvemagetsi, asi hazvina kushanda. Panguva iyi, imba yekuchengetera zvinhu diki yakakura, ichitora vashandi vakawanda uye ichitumira zvigadzirwa kubva kuChina mumakontena kuti zvigoverwe.
Paaitengesa mitsvairo, mbatya nezvinhu zvekuchenesa, Chen Lian akaona kuti zvitoro zvekutengesa zvekudya zvaisanyatsoteerera zvinhu zvekushandisa pakunyora mabhuku uye akaona mukana wekugadzira zita rake. Saka akachinja zvinoreva MP kubva pa "Multi Precio" kuenda pa "Madrid Papel" ndokushandisa pfungwa dzababa vake mukugadzira zvigadzirwa zvake, achidzivisa zvinhu zvisina kurongeka uye mufananidzo usina kunaka wakajairika muzvitoro zvekutengesa zvekudya uye achinyanya kutarisa mhando nechitarisiko, kunyangwe zvaireva purofiti shoma. Chinangwa chaive chemhando nechitarisiko, kunyangwe izvi zvaireva purofiti shoma.
Nekufamba kwenguva, MP yakazotanga kutonga muzvitoro zvemagirosari zvekuChina, ichitora 90% yebhizinesi rayo. MP yakazobva yapinda mumusika mukuru wekutengesa zvekudya, ichishanda nevatengi vakaita seEroskiuyeCarrefour, uye muna 2011 vakatanga bhizinesi rekutengesa kunze kwenyika iro rava kuwanikwa munyika dzinopfuura makumi mana.
Kutengeserana kwenyika dzese kwakaita kuti zita MP rive Main Paper zvakare, hofisi yekunyora mabhuku. Bhizinesi rayo rakakura zvakakwana kuti risvike pazvibvumirano zvekubatana nemakambani epasi rose akadai seCoca-Cola, timu yenhabvu yenyika yeSpain, uyeNetflixnhevedzano dzakadai seStranger Things, House of Paper, uye The Squid Game.
Katarogu Main Paper inosanganisira zvinhu zvinopfuura 5,000 kubvamapenzura, zviratidzouye pendi dzinoiswa mumabhuku ekunyora, mapurani uye makarenda pasi pemhando ina. MP inonyanya kuzivikanwa, inotarisa panezvinyorwa, zviridzwa zvekunyora, zvinhu zvekugadzirisa,zvinhu zvepadhesikiuyemabasa emaoko; Artixinotarisa pazvigadzirwa zveunyanzvi; Sampack inonyanya kuitamabhegi ekumashureuyemabhokisi ekunyorerauye Cervantes anonyanya kutarisa panemabhuku ekunyorera, manotsi uye manotsi.
Maitiro ekutsvaga zvinhu Main Paper anosanganisira kutenga zvigadzirwa kubva kunyika dzakasiyana uye kurongedza kwekupedzisira mumafekitori ayo, zvinodarika 40% zvezvigadzirwa zvayo zvichibva kuEurope uye 20% zvakagadzirwa muSpain.
Maitiro ekutsvaga zvinhu Main Paper anosanganisira kutenga zvigadzirwa kubva kunyika dzakasiyana uye kurongedza kwekupedzisira mumafekitori ayo, zvinodarika 40% zvezvigadzirwa zvayo zvichibva kuEurope uye 20% zvakagadzirwa muSpain.
Kuti kambani iyi itsigire kukura kwebhizinesi, yafambira mberiwo panyaya dzezvekutakura zvinhu, kubva padura diki rezvinhu kusvika pari zvino nzvimbo yekutakura zvinhu ine 20,000 m2 iri muguta reSeseña, Toledo, izvo zvinoratidza hunyanzvi hwekambani iyi uye hwenyika dzese. Nzvimbo iyi ine vanhu vanopfuura 150 vanobva kuChina, Spain nedzimwe nyika dzinopfuura 20.
Nzvimbo iyi yekutakura zvinhu inewo nzvimbo yekuratidzwa ine saizi yemamita mazana matatu inoratidza zvigadzirwa zvekambani nenzira inoyevedza uye yehunyanzvi, zvichienderana nekuzvipira kwemuvambi Chen Lian mukugadzira chikamu chezvitoro zvemagirosari. Kutaura zvazviri, Main Paper yave nechikwata chekutengesa zvinhu zvinoonekwa mushure mekutengesa kubvira makore mashanu apfuura, ichishanyira zvitoro zvinotengesa zvigadzirwa zvayo kudzidzisa vatengesi maitiro ekuzviratidza nemazvo, zvichienderana nekutarisa, uye kushandisa fomati yekuratidzira pakona yakafanana neiyo inoshandiswa nemamwe marudzi ezvekudya nezvinwiwa munzira dzechinyakare dzekugovera.
Mushure mekutengesa mamiriyoni zana emaeuro muna 2023 (mamiriyoni makumi masere emaeuro mumusika weSpain), chinangwa chikuru cheMain Main Paper ndechekuchengetedza mwero wekukura we20% mumusika wepasi rose uye 10% mumusika wemuno, tichinyanya kutarisa pakuwedzera nzira dzekuparadzira kunze kwepolyvalent.
Nguva yekutumira: Nyamavhuvhu-15-2024
